At the Consumer Electronics Show (CES) 2025, Razer introduced Project Ava, an AI-powered gaming copilot designed to enhance player performance through real-time coaching and post-game analysis.
Project Ava aims to serve as a virtual coach, offering players strategic advice during gameplay and personalized feedback after matches. By analyzing in-game data, Ava provides insights to help players refine their skills and strategies.
Project AVA the all in one virtual gaming coach.
During gameplay, Ava delivers real-time advice based on the current game state. For instance, in a demonstration with "Black Myth: Wukong," Ava provided tips such as, "Get ready to dodge when his blade spins or glows with an orange tinge," helping players anticipate and react to enemy actions.
After a match, Ava offers detailed recaps highlighting areas for improvement. This includes analyzing player performance, suggesting optimal strategies, and providing replays with constructive feedback to enhance future gameplay.
Project Ava leverages data from Team Razer's professional players and coaches, ensuring that the AI's recommendations are grounded in high-level esports expertise. This collaboration aims to provide users with strategies and insights used by top-tier players.
Beyond coaching, Ava functions as an AI game guide, assisting players with in-game challenges such as puzzles and boss fights by accessing extensive game databases. Additionally, Ava can optimize a player's PC setup by analyzing system specifications and adjusting settings to ensure optimal performance for specific games.
Razer has announced plans for a beta test of Project Ava later this year, with a more comprehensive reveal expected at the Game Developers Conference (GDC) in March. The company is also developing proprietary AI hardware and has filed a patent-pending algorithm to enhance Ava's performance.
Project Ava represents Razer's commitment to integrating advanced AI technology into gaming, aiming to provide players with tools to improve their skills and optimize their gaming experience. As AI continues to influence the esports industry, Project Ava positions Razer at the forefront of this technological evolution.